mailchimp 電子報大猩猩 soft bounce & hard bounce 的意思
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原英文網址 Soft vs. Hard Bounces: https://eepurl.com/dyimM1
因為工作上常用 mailchimp 電子報大猩猩 發信，三不五時需要解釋各數值意思，
想一想自己翻譯，以便之後簡報需要。
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When an email is rejected by an email server, it's called a bounce.
當email被email 伺服器拒絕時，此情況稱之為跳出(bounce，借用GA的跳出率 bounce rate)
There are different types of bounces that depend on the reason the email bounced.
根據email跳出的原因，跳出有不同的類型
These details can be found in your email campaign report.
這些細節可在email活動報告中發現
It's a good idea to keep a close eye on your bounce numbers to be sure your campaigns are reaching your subscribed contacts, and that you're abiding by spam laws.
持續關注跳出數以確保你的行銷活動有觸及到你的訂閱者和你有遵守mailchimp的反垃圾郵件守則是個好主意。
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硬跳出表示為固定的原因導致email無法被送達
In most cases, bounced email addresses are cleaned from your audience automatically and immediately.
大部分的情況下，跳出電子信件地址會自動且立即的從你的收件者名單(audience 受眾)中清除
Cleaned addresses will be excluded from all future campaign sends.
被清除的信箱將會被排除在所有未來寄送活動中。
Here are some common reasons an email may hard bounce.
以下為常見引起硬跳出的原因。
有時候還是會發生有效email硬跳出的情況 (請點上方連結了解囉)
hard bounces by Mailchimp.
軟跳出基本上表示臨時的遞送郵件出現問題和mailchimp處理的硬跳出不同
When an email address soft bounces, it will immediately display as a soft bounce in the campaign report.當email地址軟跳出時，他會立即在活動報告中顯示為軟跳出。
If an email address continues to soft bounce in additional campaigns, the address will
eventually be considered a hard bounce and cleaned from your audience.
如果一個email地址持續在其他活動出現軟跳出的狀況，該email地址最終會被認為是硬跳出，然後從你的受眾清單中清除
We'll allow seven soft bounces for an email address with no subscriber activity and up to 15 soft bounces for contacts with previous subscriber activity before converting a soft bounce into a hard bounce.
我們允許一個沒有任何訂閱者活動的EMAIL地址有七次的軟跳出，而對於之前有過訂閱者活動的聯絡人至多15次的軟跳出，符合以上條件，然後才會將軟跳出轉換成硬跳出
While there are many reasons an email address may soft bounce, these are some common reasons this could happen.
雖然引起軟跳出的原因有很多，這些為幾個通常發生軟跳出的原因
因為工作上常用 mailchimp 電子報大猩猩 發信，三不五時需要解釋各數值意思，
想一想自己翻譯，以便之後簡報需要。
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When an email is rejected by an email server, it's called a bounce.
當email被email 伺服器拒絕時，此情況稱之為跳出(bounce，借用GA的跳出率 bounce rate)
There are different types of bounces that depend on the reason the email bounced.
根據email跳出的原因，跳出有不同的類型
These details can be found in your email campaign report.
這些細節可在email活動報告中發現
It's a good idea to keep a close eye on your bounce numbers to be sure your campaigns are reaching your subscribed contacts, and that you're abiding by spam laws.
持續關注跳出數以確保你的行銷活動有觸及到你的訂閱者和你有遵守mailchimp的反垃圾郵件守則是個好主意。
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Hard Bounces 硬跳出 (硬彈、硬退回)
A hard bounce indicates a permanent reason an email cannot be delivered.硬跳出表示為固定的原因導致email無法被送達
In most cases, bounced email addresses are cleaned from your audience automatically and immediately.
大部分的情況下，跳出電子信件地址會自動且立即的從你的收件者名單(audience 受眾)中清除
Cleaned addresses will be excluded from all future campaign sends.
被清除的信箱將會被排除在所有未來寄送活動中。
Here are some common reasons an email may hard bounce.
以下為常見引起硬跳出的原因。
- Recipient email address doesn't exist.
收件者信箱不存在 - Domain name doesn't exist.
域名不存在( OOO@domain.com) - Recipient email server has completely blocked delivery.
收件者信箱伺服器完全阻擋電子信遞送。
Note:
There are occasionally cases in which valid email addresses will hard bounce.有時候還是會發生有效email硬跳出的情況 (請點上方連結了解囉)
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Soft Bounces 軟跳出 (軟彈、軟退回)
Soft bounces typically indicate a temporary delivery issue and are handled differently thanhard bounces by Mailchimp.
軟跳出基本上表示臨時的遞送郵件出現問題和mailchimp處理的硬跳出不同
When an email address soft bounces, it will immediately display as a soft bounce in the campaign report.當email地址軟跳出時，他會立即在活動報告中顯示為軟跳出。
If an email address continues to soft bounce in additional campaigns, the address will
eventually be considered a hard bounce and cleaned from your audience.
如果一個email地址持續在其他活動出現軟跳出的狀況，該email地址最終會被認為是硬跳出，然後從你的受眾清單中清除
We'll allow seven soft bounces for an email address with no subscriber activity and up to 15 soft bounces for contacts with previous subscriber activity before converting a soft bounce into a hard bounce.
我們允許一個沒有任何訂閱者活動的EMAIL地址有七次的軟跳出，而對於之前有過訂閱者活動的聯絡人至多15次的軟跳出，符合以上條件，然後才會將軟跳出轉換成硬跳出
While there are many reasons an email address may soft bounce, these are some common reasons this could happen.
雖然引起軟跳出的原因有很多，這些為幾個通常發生軟跳出的原因
- Mailbox is full (over quota).
收件者信箱滿了、爆了 - Recipient email server is down or offline.
收件者的郵件伺服器故障或下線 - Email message is too large.
Email 容量太大
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